Matthew Bryan Steiner | 831-238-5616 | mattbsteiner@gmail.com
Education
-Bachelor of Science, C.S.U. Monterey Bay, New Media – Internet Marketing, June 2001
-Associate’s of Science, Monterey Peninsula College, Monterey, CA, Economics May 1999
-Project Management Certification, U.C.S.C. Santa Cruz, CA, December. 2008
-Paralegal Core & Advanced, U.C.S.C. Santa Cruz, CA, December 2009
-Legal Investigation Certification, Panetta Institute, June 2009
Skill Set
Marketing & Analytical Reporting:
Website Dev: Flash Animation | Php – Java - Actionscript 2/3 CSS | Adobe CS5 | Joomla | Wordpress | Magento Ecommerce | Adwords PPC | Webtrends | Clicky / Webmaster Tools | Facebook Advertising | Twitter | Google + Article Writing & Spinning | Web Analytics Omniture, Test & Target, SAINT | SpyFU | SEO & Keyword Mgmt.
Office Related Skills:
75+ wpm | Mail Merge/Melissa Data |QuickBooks / invoice creation | MS Office | Basic IT and tech support/Help Desk | Phone Systems | Scheduling | Event Planning
Work History
Designer & Marketing – Kitchen Studio of Monterey Peninsula INC. 9/12 – Current
• 20/20 Design and layouts
• Website creations with article writing, seo, ppc and social media
• Sales of existing display models on showroom. (4 models sold since I began working for KS)
• IT basic support and computer set up
• Graphic design and rendering using photoshop to display to new clients their selection of tile, hardware, and various intricate details not available in 20/20 for new prospect kitchens.
Online Marketing Manager – Brandit Media – Newport Beach, CA 1/11 – 8/12
• Managed Web Dev team in creation of SEO, landing pages, banner ads, article writing
• Managed clients and provided reporting on progress of campaigns
• Web Analyst and Social Media Campaign advertising and tracking
• Established strong rapport with clients and specified best marketing approach for each client
Online Marketing Manager. - Citywide Mortgage – Laguna Niguel, CA 7/09 – 1/11
• Developed and implemented site(s) analytics and optimization tools using Omniture / Webtrends
• Worked closely with project teams to develop site content, ensuring that it catered to the need of our target audience.
• Evaluate marketing campaign effectiveness by leveraging web analytics applications
• Responsible for developing, managing and coordinating content for websites, direct mail marketing material and press releases.
• Maintained backend social networking application, testimonial creation and blog entries. Html newsletter creation and email advertising with monitoring of conversion results.
Director of Marketing - Monarch Sobriety LLC – Aliso Viejo, CA 9/07 – 8/09
• Developed and implemented site(s) analytics and optimization tools using Omniture / Webtrends
• Measure the revenue growth and cost savings of the online channel
• Customize measurement and search engine optimization (SEO) strategies across the brand
• Formulate and establish campaign metrics and optimization strategies for the brand
• Negotiate and maintain all analytic vendor partnerships – WebMD, A&E
Freelance Contract work (2008-2012)
Toshiba – Provided consulting services for improvement to ToshibaDirect.com usability and layout.
Gonneville Inc. – Corporate Restructure, Branding awareness and product refinement with GSA.
Princeton Technology - CMS, Site creation, Product launch, Trade show design, Magento Site Dev.
Tiempo Escrow II – Press releases, blogs and articles for PR links. Improved BBB Rating (F to B+)
Lapband – Before and After testimonial gathering. Blog creations with articles pertaining to Lap-Band Realize system. Sales advertising writing for highest SEO results on landing page.
R & W Creative Group – Event planning and booth design for Crystal Head Vodka presentation in Las Vegas.
